⸺ Inspirational Words ⸺
“You do not rise to the level of your goals. You fall to the level of your systems.”
— James Clear
Joe Goodreau is the founder and chief performance strategist of Goodreau Performance Group, a firm dedicated to transforming mid-market companies into elite teams through precision systems, high-leverage leadership development, and next-level individual performance. A former shareholder and senior executive in an office-technology company that successfully exited in 2015, Joe brings real-world operator credibility and a boardroom mindset to his role as a Guide.
As one of Pinnacle’s Certified Guides, Joe combines proven business systems with people-first leadership development to help owners and executives build scalable, high-performing organizations. Over the past decade, he has partnered with leaders of $5 million – $150 million companies (10 to 500+ employees) to build predictable operating structures, elevate manager performance, and cultivate thriving cultures. His three-tiered approach spans the business level (Pinnacle Business Operating System), the management level (his proprietary ASCEND Management Processes), and the individual level through his RISE Leadership Program—empowering teams and individuals to lead by example and execute with discipline.
A Certified Corporate Speaker through the Siebold Success Network, Joe also holds certifications in Mental Performance Mastery (MPM) and leadership consulting from the Proctor Gallagher Institute. In his spare time, he applies the same frameworks he teaches to coach student-athletes at the high school and collegiate levels, helping them develop the mindset and habits of elite performers.
Relational, trusted, and results-driven, Joe Goodreau stands out amongst his peers for combining executive experience with systems that scale people, performance, and profit.
