Preston True

Preston True

Based in Greater Detroit, Michigan

Also serving Ohio & willing to travel

Mission Statement

I help entrepreneurs go from stuck to unstoppable by designing & implementing simple, proven organizing frameworks that helps them delete chaos, earn more, & fall back in love with their business.

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When it comes to entrepreneurial business, Preston gets it.

After several frustrating years in the corporate world, he decided to follow three generations of entrepreneurs.

He joined his family printing business, helping them become expert marketers and salespeople who grew the top line quickly, but failed to unmask significant, deeper issues.

After denying those issues for several years, the company was in trouble. It took some tough, but critical decisions to get clear on who they were and where they were going, build a culture of accountability and discipline and learn how a functional and cohesive team was the MOST important component of a successful company. It hurt along the way, but, with this new clarity and commitment, they turned the business around within a year.

This experience fueled Preston’s passion for working with entrepreneurial companies. Along the way, he discovered his family-business story is similar to those of many entrepreneurial companies — the hunger and drive that help launch and grow an organization can be diminished if entrepreneurs don’t build and implement a system for exceptional health within people and process.

Preston has invested the past 24 years of his life to get right here in this moment by teaching, facilitating, and coaching entrepreneurs and their teams to achieve greater levels of vision, traction, and health. He’s personally worked with dozens of companies and delivers more than 100 sessions per year, helping them go from good companies to great organizations.

To learn more, contact Preston at (248) 219-9435, email him at or visit